So, how’s #NYCC going for you so far? Simon & Schuster was excited to welcome New York Comic Con attendees to the booth, where fans could pick up free books, news about upcoming publications and discounts, and meet our new best friend:

Joe and Joe


Cardboard Joe will be at Booth #1828 for the whole con, just waiting for you to take a picture with him! (Sorry we couldn’t bring you Real Life Joe as well…but you can enjoy plenty of pics in his upcoming book, Evolution, coming in December.)

Cardboard Joe hopes to see you all soon!